CURIOSITÉS DÉSIRABLES
A desire...
69 was a year of conquests for baby boomers. A pacifist spirit, sexual liberation from religious shackles and the aspiration for gender equality through the emancipation of women, summed up in the global slogan "Peace&Love. Values which, 40 years later, are more relevant than ever, and which the 1969 brand embraces in a resolutely contemporary, rather than nostalgic, way. 1969 is all about a guilt-free approach to sensual pleasures!
"An art of living guided by three essential values Experience, exploration of the senses and curiosity!"
In a sector that has gone from confidential to mass-market, 1969 sets itself apart from its competitors by selling more than just products, but a veritable universe, featuring lingerie lines, erotic accessories, cosmetics... in short, everything that contributes to the pleasures and exaltation of the senses.
In short, everything that contributes to the pleasure and exaltation of the senses. 1969 is now seen as a trend laboratory for sensual research.
A story...
The 1969 adventure began in 2004, under the banner of greed and curiosity.
Opening of the first store in 1969
Opening of a concept store in Marseille
Opening of the online shop www.1969.fr
Flasgship opens in Paris
Launch of the first line of "1969" sex toys
Store closures due to business activity
The adventure continues: New online shop